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Date: February 2009
Client: Faber & Faber
‘Beneath Heaven is Hell Beneath Hell is Furnace’.
Furnace is a teen focused series of prison drama/horror books that are not for the faint hearted.
We based the design on the book jacket to create this dark, moody opening trailer and website, used as a key promotional tool to generate excitement and awareness for the series.
The site includes extracts, author interviews, video blogs and a platform style prison breakout game: www.escapefromfurnace.com/#/lockdown-game
The website was also promoted editorially via our online PR team across teen lifestyle and gaming sites/blogs. Click here to read the case study: Furnace PR
View website: www.escapefromfurnace.com
Technologies used: Gaia Framework, After Effects & Flash/Actionscript 3