Galactus :: Our Work > Hero or Villain viral

Hero or Villain viral

Client: Oxford University Press

Create your own customised Hero or Villain and challenge a friend to create an adversary to battle with.

• Specify your gender
• Choose a costume from a selection of illustrations
• Choose a name for your hero/villain
• Choose your powers

Once you’ve created your character, it’s displayed in a Top Trumps/game card style format. You can then challenge a friend to create an adversary. They will receive an email with the name of your hero / villain and will be told they are being challenged to a dual.

Your friend is given a link where they are directed to the website, but taken straight to the opposite side to you, and prompted to create an adversary. They do not have the option to change sides.

They create their character the same way you created yours, but they have no knowledge of which powers you selected, or what your overall power levels are like.

Once finished, you can both watch an illustrated battle take place. The winner is decided by comparing the seven power ratings of each character with the others. Whoever has better scores in the most number of power categories wins.

Play game: www.whichsideareyouon.co.uk

See facebook application: http://apps.facebook.com/herosandvillains