Galactus :: Our Work > Oxford World's Classics

Oxford World's Classics

Client: Oxford University Press

A fresh, contemporary website designed to promote and familiarize users with the new look book jackets, for a multitude of literary classics such as Romeo & Juliet, Moby Dick & Wuthering Heights.

Aimed at a broad, educated, female audience the site divides these classics into evocatively named sections such as "Dream" and "Desire" and includes a beautifully designed After Effects intro reflecting the campaign strap line ‘More than words’.

For users less familiar with the books, we included a quiz that allows you to identify and purchase the book featuring the classic character you are most like.

The site intro was also displayed on a plasma screen at the entry to the Oxford University Press stand at the 2008 Lonfon Book Fair.

Which classic character are you: www.owclassics.co.uk

The site was also promoted across targeted broadsheet and female glossy websites. Click here to view case study

Technologies used: Aftereffects, Flash, PHP, MySQL, XHTML, CSS, WCAG & JavaScript